I didn’t think I could love The Traitors more, but then Maya Jama arrived in a wardrobe that deserves almost as much attention as the plot. Host Claudia Winkleman has dominated the style stakes since the show launched back in 2022, turning chunky boots, statement blouses and cosy knitwear into instant sell-outs, but now she’s got some serious competition.
Maya is accustomed to the sun soaked glamour of Love Island, where cut-out designer dresses and playful two-pieces are part of the job description. But swapping South Africa for Scotland, so far Celebrity Traitors has been all about the outerwear, with the 32-year-old TV star serving up a pretty epic selection of coats and jackets.
© CREDIT LINE:BBC/Studio Lambert/Cody Burridge/BBC CreativeAnd she has the fashion credentials to back it up, having hosted the British Fashion Awards twice, joined the BFC Foundation Advisory Committee in 2024, regularly sat front row at fashion week, and fronted a campaign for Dolce & Gabbana.
Here’s every outfit she’s worn on the show and how to shop them, plus all of the best lookalikes.
Maya Jama’s Celebrity Traitors outfits 2026
© CREDIT LINE:BBC/Studio Lambert/Euan CherryThe shell trench
© BBCThe oversized blazer
Later that episode she nailed it again in an effortless, yet-to-be-identified oversized blazer, with a blue shirt, a classic white tee and jeans. I love this similar blazer from M&S and it’s just £65.
© CREDIT LINE:BBC/Studio Lambert/Euan CherryThe Honey Monster coat
Quickly dubbed the Honey Monster coat for obvious reasons, Maya’s giant shoulder bolero is by London brand Agro Studio, which has also dressed the likes of Lady Gaga, Beyoncé and Madonna. Made from Mongolian sheepskin, it’s available to shop in several different colours for £600.
Worn in episode two, she styled it with jeans and a white t-shirt, proving the coat IS the outfit when you’re spending time in the Scottish Highlands. The closest high street lookalike I’ve found is this jacket from River Island.
© BBCThe leather jacket
Maya totally switched things up in episode three, opting for an understated (but still covetable) leather jacket. Perhaps she was hoping to fly under the radar? I’m still waiting to find out where it’s from, but check back as I’ll be updating this as soon as more details drop. For now, this collarless leather jacket from H&M is on my wish list.
