Photo-Illustration: by The Cut; Photos: Retailers
With the season changing, there’s no better time for a closet refresh — and there are plenty of pieces you’ll want to add to your rotation on sale during October Prime Day. Along with everything else you’re shopping, from K-beauty to home essentials, you deserve a new pair of jeans or two or three. Seriously, there’s a whole section of discounted denim. Since this round of deals is only two days, you’re in a time crunch. Lucky for you, I’ve done the heavy lifting. Here’s what’s worth snatching up during this two-day event, including everyday basics like socks and bras, jeans from Levi’s and Gap, and trendy accessories courtesy of Shopbop.
For every other deal, head on over to our list of best Amazon Prime Day deals.
The wardrobe essentials, the everyday pieces, the basics are the pieces your closet can’t function without. Building up a collection of high-quality basics doesn’t have to be boring or pricy, especially if you stock up right now. Opt for fun colors, quality materials, and maybe a few patterns. Jockey’s very cute pointelle sleepwear is ideal for lounging around at home; it’s a blend of stretchy cotton and spandex. Hanes’s pajamas sets are a blend of viscose and cotton, a soft, breezy fabric that feels pricier than it is. Also on sale, essentials from Gap like our favorite versatile cardigan.
Not glamorous but necessary, so why not save on restocking your underwear drawer? These top-rated minimizer bras are reviewer favorites for smoothing and shaping. Hue makes lightweight and comfortable socks worth buying in bulk, and Calvin Klein’s classic wireless bralette is perfect for lounging.
Denim lovers, rejoice: Every style of jean and jort from Levi’s and Gap is on sale right now. Prefer a straight leg? The Wedgie straight style is for you. Want something looser and baggy? There’s a wide-leg pair marked down, plus low, loose styles are also on sale.
Amazon always has a few stylish and reliable sneakers on sale, like this pair from Keen, a favorite of Harry Styles and The Cut’s deputy culture editor Brooke Marine. Shoes from editor-loved brands like Loeffler Randall and UGG are also on sale if you need an easy slip-on option for fall. There’s also no shortage of heels — it’s a bit cold for an open-toed shoe, but these Coach mules are worth it. If you prefer to stay warm, these suede Schutz boots are on my wish list.
Amazon has some gems, but the retailer’s Shop by Shopbop curation is the secret to really good deals on brands you love, especially for accessories. Le Specs makes high-quality sunglasses that are affordable and cute. Love Madewell? So do we, and it’s on Amazon — this woven bucket bag is perfect for everyday wear.